Website Copywriting

Have you ever noticed that when reading a website you scan the pages from top to bottom looking for certain topics? At Red Carpet Web Promotion, we study the way that people read on the web and use this knowledge to our advantage. The Internet is our specialty!

We create text that:

  • Appeals to your visitors
    We write copy that supports your goals and is written specifically for your industry and your target audience.
  • Respects usability principles
    Providing copy that is easy to read, for a site that has intuitive navigation, is among our top priorities.
  • Uses reliable sources
    Good communication and solid research are critical to creating copy that meets your needs. Therefore our research includes information provided by your company, as well as information gathered from interviews, libraries and other sources.
  • Has strategic keyword placement
    From years of experience in website copywriting, we know where to place your keyphrases in order to get noticed by search engine spiders. Each page will be written with search engine optimization principles in mind.
  • Uses the right tone
    A professional tone will increase credibility whereas a more personal tone will improve the user’s connection, encouraging word-of-mouth and repeat visits. We work together to determine and use the best tone for your project.
  • Is the optimal length
    Depending on whether your message is complex or simple, we will make sure that it is clear and broken up into sections that are just the right length for readers to absorb.
  • Is easy to scan
    We ensure that users can easily find what they are looking for within the pages of your website.
  • Exceeds your expectations
    We are committed to writing high quality text that is worked and reworked to perfection.

Website copywriting prices

Our rates vary depending on the amount of research required and the number of pages to be written.

  • Fee for website copy: $75-$150 per page
  • Translation (done by a native speaker) (English, French, Spanish, German, Japanese, Mandarin, Cantonese): $0.30 per word

Optimized for Search Engines

Optimizing with copywriting is a solid way to get top ranking in search engine results. An experienced internet copywriter will effectively communicate your message while also optimizing the text for better search engine rankings. In fact just the act of adding new text to your site is seen favourably by search engines for two reasons.

  1. More optimized text will provide more opportunities for different keyphrase combinations to appear.
  2. Sites that are updated with fresh content do better in search results than sites that do not change.


For an example of our work, this website is as good a place to start as any. Please contact us if you would like more examples.

Contact Jason
Our website promotion expert.



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